The 360° drawer unit and Magis icons between history and versatility

A history of design, creativity and experimentation. Magis is a family-run Italian brand that prides itself on having approximately eighty products on display in museums, a kids' collection and three Compasso d'Oro ADI awards: in 2008 for Trioli, in 2011 for Steelwood Chair and in 2014 for Spun.

"Magis" is a Latin expression meaning “more” that perfectly embodies the brand’s drive for experimentation. The company, founded in 1976 by Eugenio Perazza in Motta di Livenza, was started during the age of synthetic resins before switching to eco-friendly materials. Magis has always believed in up-and-coming talents and has grown by experimenting with many of them, now famous in the international scene. Jasper Morrison, Konstantin Grcic, Philippe Starck, Ronan & Erwan Bouroullec and Jerszy Seymour are just some of the designers who are part of the Magis family.

“Magis has always challenged me and encouraged me to take things beyond what I thought was possible."

- Konstantin Grcic

The 360° container, a five-drawer unit created in 2010 by the German industrial designer Konstantin Grcic, is an original and practical piece of furniture. The ABS drawer unit is equipped with four wheels for easy movement and each drawer can be swiveled out from a vertical tube, opening in any direction.

The Mariolina chair by Enzo Mari recalls the style of the 1950s with a number of extra details. Its frame in chromed or painted steel tube is slim and precise. The polypropylene seat and backrest are not fixed to it with screws or rivets, but rather through a series of moulded plastic elements that embrace the metal frame on the back of the seat and backrest.

Chair One by Konstantin Grcic was first introduced in 2003: a chair that breaks away from tradition, with its aluminium frame and concrete base. This piece stands out for its bold design, with geometrical lines and industrial materials. When Chair One first came out it caused a lot of turmoil, not only within the design community, but also amongst the public. Kostantin Gricic created a chair with a captivating skeleton framework and a sculptural presence.

The Spun chair, designed by the English architect Thomas Heatherwick, is an invitation to play and have fun: it lets you move, rock and spin around a full 360 degrees. Magis rotating chair is the result of the creative attempt to go beyond the traditional chair with legs, armrests, backrest and seat. The Spun chair by Magis is a unique object: upright on its own, it resembles a sculptural vase; laid on its side, it's perfect to lounge comfortably.