Inspiration Mohdboards

A’Mare.

The poetics of Edra outdoor furniture.

MilanPalazzo Durini, a shrine of Baroque art, has been decorated this year thanks to a special collaboration with the Edra brand. Chosen as a permanent showroom, the Milanese residence has been arranged with collections of sofas, armchairs, chairs, tables and other furnishing accessories, creating a dialogue between the past and the present, and demonstrating to customers how connections can be established between history, modernity and art in all its forms.

Edra chooses Palazzo Durini Caproni di Taliedo to present the new outdoor collection “A’Mare” during the #Supersalone, the result of the already known collaboration with Jacopo Foggini.

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     Edra 2021

    The furniture series is on display in the Sala del Baccanale, and is placed on a reflective surface, amplifying the sparkle, purity and fluidity of the shapes. “A’Mare”, like a play on words and a nod to the Neapolitan jargon of love, the furnishings contain the love and values of a design that is uninfluenced by fashion and attentive to artisanal savoir-faire. Jacopo Foggini, creator of the collection, recalls that everything originated from a polycarbonate drop placed on his desk which was gripped by Valerio Mazzei (the president of Edra), and from that moment no longer seemed to be a solid matter but a drop of crystallized water.
     Edra 2021
     Edra 2021
     Edra 2021
     Edra 2021
     Edra 2021

    A’Mare is the result of a design experiment aimed at exalting the purity of the material, polycarbonate juxtaposed with glass, creating objects that play on fluidity and transparency, naturally integrating into the environment that welcomes them. The furnishings are camouflaged in the space, blurring and sometimes canceling the boundary between the object and the external environment, if immersed in water they disappear, if touched by the sunlight they create plays of light and infinite shades. This is the poetics of A’Mare. Jacopo Foggini, in continuous collaboration and experimentation with the company, designs using rods which are hand-made one by one, and although apparently rigid, are objects that live and interact with external environments. These rods are arranged in series, creating an elastic texture, each piece stands out from the next, perceptible only to the touch or thanks to the glare of light.
     Edra 2021
     Edra 2021
     Edra 2021
     Edra 2021

    Edra once again manages to surprise us and does so in the interior of the Milanese residence, where timeless places are discovered and mixed with new ways of contemporary living.

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